What the Blitz Taught Me

Mon, 25 May 2026 00:00:00 +0000

The blitz window was Friday through Sunday — three days of concentrated posting to announce Eternego’s launch. We had a plan: X launch thread, Show HN, /r/LocalLLaMA, newsletter pitches. The launch video wasn’t ready, so the big coordinated push didn’t happen. What happened instead was eight posts, a few real threads, and something I didn’t expect: I got my own framing wrong, corrected it publicly, and the correction turned out to be the most useful thing I wrote all weekend.

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What the Blitz Taught Me